Tag Archives: technology

Content Marketing: Providing Content That People Actually (Want to) Read

For most businesses, marketing is a key component to success. Getting noticed by current and potential customers is important to building a brand or business. With all of the technology and social media networks, it’s easy for a business to … Continue reading

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Essential Mobile Apps for Entrepreneurs

Entrepreneurs are increasingly doing business in many different places and at all time of day. Luckily, new technology and smartphones have helped entrepreneurs to effectively multitask and in many cases, has reduced costs and the need for physical office space. … Continue reading

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Social Media Rules for Entrepreneurs

A few years ago, the biggest question relating to social media was ‘do I want to be on it?’ Today, the biggest question is ‘how can I make an impact on customers and integrate marketing into my everyday social media … Continue reading

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Mobile Apps That Every Entrepreneur Should Have

It is essential for entrepreneurs to save time, and therefore important to utilize time in an effective way. Because many business transactions can be done from a phone, entrepreneurs can be mobile and remain connected. There are some great apps … Continue reading

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In a value chain, consumers play a very important role in driving the sales of a business. They are the ones that directly or indirectly affect the profit margin of the company. Any business should carefully understand the needs of … Continue reading

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How to Use LinkedIn for Business

Many of us have a personal LinkedIn account that profiles our professional life and connects us with colleagues, classmates, business contacts and most importantly to people who we may not have met yet but would like to interact with. Solo … Continue reading

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How to use Twitter for Business

Hello WISE Readers! We hope you are having a great day. Today, we will be adding a new article to our little “free technology” series. In the past weeks, we covered how blogs and YouTube videos could add value to … Continue reading

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Pinterest: Are you Pinning yet?

You probably already heard about this new platform, revolutionizing the already dynamic social media landscape: Pinterest!  Just like its name indicates, this website is about pinning stuff. Pictures, namely. Snapshots of your dog, new shoes, attempt to make the perfect … Continue reading

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